What To Do When You Are Creatively Blocked

What To Do When You Are Creatively Blocked

We have all been there, you are working away and suddenly you encounter a huge creative block. No matter what you try, you just can’t get past it. When you are experiencing a creative block, resist the temptation to doubt yourself or “power through it.” Stop, take a step back, and ask yourself what kind of block you are experiencing. Once you know the nature of the problem, it will be easier to solve.

Creative blocks come in many forms. Here are six of the most common creative blocks and what you can do to get past them.

7 Elements of a Great Design Portfolio

7 Elements of a Great Design Portfolio

If you are working in a creative field you know there is nothing more important than your portfolio. It shows your range, point of view, experience, process, and more. Some people think Dribbble-esque images will do the trick, but to be taken seriously you need to show the “why” behind your designs as well.
 
Every project is different and so is every portfolio, but here are 7 things you should aim to have for every project in your portfolio.

How to Hire a Graphic Designer

How to Hire a Graphic Designer

As a small business owner you know all there is to know about your business: what your niche is, who your ideal customers are, and what big projects you want to take on next. But maybe you are finding that isn’t enough. You know who your ideal customers are but they aren't buying from you. You know what your niche is but not how to stand out.

These are problems that all business owners face, and they also happen to be problems that graphic designers are experts at solving! A good graphic designer can be one of the most important contributors to your businesses success and I am going to tell you exactly how to find the right graphic designer for your small business.

Create Clever Logos with This Secret Weapon

Create Clever Logos with This Secret Weapon

Last week I wrapped up the first phase of my logo design process. In that phase I worked with my client to clarify their design vision and make a plan for their brand. Now that my client and I are on the same page, I get to do what I do best: design! The first step for me is to brainstorm different logo concepts and this is where I apply my ultimate secret weapon...

How to Master Your Client Presentations

How to Master Your Client Presentations

One of the most overlooked aspects of design is how to effectively present designs to clients. At the end of the day, there are lots of aspects of design that are subjective and as a designer it is your job to sell your designs in a way that inspires confidence and trust.

Making presentations to clients is a skill that all designers struggle with. In this post I am going to share some tried and true strategies for making great presentations, as well as things to avoid. 

How to Write a Creative Brief

How to Write a Creative Brief

This past week I have been taking you through the first phase of my logo design process. This phase is not the most glamorous, but it is definitely the most important because this is when the entire design scope and direction is determined. I start with a detailed branding questionnaire where I have my client tell me about their business, their design needs, and what their goals are. Then, we collaborate on a beautiful inspiration board that expresses their vision for their brand. This is the point where many designers jump in and start designing for their client. But they are forgetting the final piece of this phase: the creative brief.